Jessica Hynek Real Estate in Winston-Salem, NC
SERVICES:
Squarespace Website & Brand Identity for Real Estate Agent
BRAND KEYWORDS:
Professional, Trustworthy, Collaborative, Approachable
DELIVERABLES:
Squarespace 7.1 Website Design
Semi-custom, mobile-friendly layout tailored for real estate.Full Brand Identity
Logo design, color palette, business cards and typography aligned with Jessica’s professional yet approachable style.Strategic Copywriting
Clear, engaging content written to connect with buyers and sellers.Calls to Action
CTA placement throughout to guide user engagement and drive inquiries.
This project focused on building a modern Squarespace website for Jessica Hynek, a Winston-Salem–based realtor known for her approachable, professional, and client-first service. Jessica needed a strong online presence that reflected both her personality and her expertise in the North Carolina real estate market.
We developed a full brand identity—including custom logo design, color palette, business cards and typography—that captured her warm, trustworthy, and energetic approach to real estate. Strategic copywriting was used throughout the site to clearly communicate her services, value proposition, and market knowledge while connecting authentically with prospective buyers and sellers.
Built on Squarespace 7.1, the website is mobile-friendly, SEO-optimized, and designed to grow with her business—allowing for easy expansion to feature her growing portfolio of home renovation and flip projects.